In Part I, you learned how to effectively market with integrity. You learned how to use Facebook and your Web site to tell a story about your studio. You learned how to set up a Facebook page that adds value to current students and people who are investigating you. You created a VALUABLE asset by having a unique and unusual strategy for your Facebook page.
In Part II, you learned several ways to get that valuable asset in front of potential customers on Facebook. These were free or low cost methods.
Not only that, these weren’t just “random tactics” or “helpful tips”… these things were
connected to the strategy we developed in Part I.
In Part III, we learned how to get started with Facebook ads. By paying a little bit of money, we could extend our reach and get our studio in front of thousands of families in just a few days.
I have a final thought that I would like to share with you.
Do not let this guide just be your intellectual entertainment. If you only put into effect Part I of this guide… you would be doing better than 90% of the studios out there. You will attract a higher quality student, and you will attract more of them. You will stand out. You will even beat the large Web sites in attracting students (sites such as Thumbtack or TakeLessons).
It will feel scary and unfamiliar at first. You might even feel foolish and uncomfortable. But…